Sixt is a global leader in the rental and mobility sectors. For their new local sales site and end-to-end booking engine, we integrated a holistic design process, spanning from branding and user behavior research, through full product design, to a seamless developer handoff.
A clean UX design, featuring a smart sticky summary, created an immersive booking flow that sustained user engagement from start to finish.
An approachable and fun visual language was developed to make the booking experience feel effortless and secure, consistently applied across the flow.
